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The Cost of Hiring a Professional Real Estate Videographer

In today’s competitive real estate market, it has become increasingly important for agents and homeowners to utilize high-quality video content to showcase their properties. Hiring a professional real estate videographer can greatly enhance the marketing efforts for a property, but it’s important to understand the cost associated with this service. In this article, we will explore the factors that influence the cost of hiring a professional real estate videographer and what you can expect to pay for their services.

Factors Influencing Cost

The cost of hiring a professional real estate videographer can vary based on several factors. The first consideration is the location of the property. Videographers in major metropolitan areas may charge higher fees compared to those in smaller towns or rural areas. Additionally, the size and scope of the property will also impact the cost. Larger, more complex properties will require more time and resources to capture, which can result in a higher price.

The level of experience and expertise of the videographer will also influence cost. Established professionals with a strong portfolio and positive reputation may command higher fees compared to those who are newer to the industry. The equipment and technology used by the videographer can also impact the cost, as those using high-end cameras and editing software may charge more for their services.

Cost Range

The cost of hiring a professional real estate videographer can range widely depending on the factors mentioned above. On the lower end, some videographers may offer basic packages starting at around $500. These packages typically include a brief video tour of the property and minimal editing. As the scope and complexity of the project increases, so does the cost. For more comprehensive video packages that include drone footage, virtual tours, and professional editing, the price can exceed $2,500 or more.

It’s important to note that these figures are just a general range, and the actual cost can vary significantly based on the specific requirements of the project.

Additional Services and Add-Ons

In addition to the base cost of producing a real estate video, there may be additional services and add-ons that can increase the overall cost. For example, some videographers may offer aerial drone footage as part of their package, while others may charge extra for this service. Virtual tours, twilight shots, and professional photography may also be offered as add-on services, each of which can impact the total cost of the project.

It’s important to discuss the specific needs and expectations for the video with the videographer to ensure an accurate estimate of the total cost.


Hiring a professional real estate videographer can be a valuable investment in the marketing of a property. While the cost of this service can vary based on several factors, it’s important to consider the quality and impact that a well-produced video can have on the sales process. By understanding the factors that influence cost and the range of pricing for these services, agents and homeowners can make informed decisions about hiring a professional real estate videographer.